Product merchandising is a pillar for any successful Ecommerce business

One of the areas of Magento which has remained relatively static since Magento 1, is the core product catalog feature-set, due in part to the great design and power.

Product Types

Versatile product composition for endless merchandising possibilities

Whether complex product configurators, size/variation options or virtual products, the core product types available are often enough to get most businesses trading

Key features

  • Create new products using one of 6 types
    • Simple
    • Grouped
    • Configurable
    • Bundle
    • Virtual
    • Downloadable
  • Duplicate products
  • Bulk/Mass update or delete products
  • Associate products to different web/stores
  • Translate product information for different store languages or websites


Engage and conquer with rich visual merchandising devices

Display visual options to accurately represent your products on your storefront

Key features

  • Add videos from external resources (Youtube & Vimeo)
  • Videos can be added via the admin panel when creating or editing a product
  • Options to use both visual or text swatches
  • Use visual swatches in layered navigation


Characterise your products

Manage the information associated with products, whether its product colour or descriptions you can create  product attributes to better describe your products

Key features

  • Define product information
  • Utilise attributes to create personalised promotions with catalog or cart price rules
  • Option to display attributes in the layered navigation

Layered Navigation

Curate your merchandise with powerful filters

Offer a filtered search system that allows for customers to define a specific range of products using product attributes

Key features

  • Create custom filters via product attributes
  • Display product count
  • Filter products on the storefront


Improve the customer experience with a plethora of category possibilities

Managing your category structure is pivotal in presenting your merchandise in the most appropriate way. These foundations must be laid well before you look to introduce any sort of intelligence (AI or behavioural merchandising) to help present products. In conjunction with layered navigation, your category pages must deliver products in a compelling way to engage and convert your visitors.

Key features

  • Customise the top navigation
  • Set a different category structure for separate stores
  • Create root or sub categories
  • Assign CMS blocks


A powerful tool that dramatically improves Inventory Management

Take control of your single or multi-channel inventories and sales channels within the Magento admin panel without use of extensions or customization. With MSI you can also activate instore collect services and really engage a local customer base through your online store.

Key features

  • Single and Multi source management
  • Track, update or move the stock amounts for every single source 
  • Import/Export stock and sources
  • Up to date inventory reports
  • Implement In-Store Collect delivery method


Next Generation search for power and performance

Site search features can offer incredible insight to the merchant but also offer very different user experiences based on the power and intelligence of search. Elasticsearch has been the default search engine in Magento for some time, so its no wonder there are a host of commercial and open-source options to further improve the features to improve the customer experience.

Key features

  • Search optimization
  • Autocomplete search results
  • Thesaurus management
  • Automated spell check and stopword protection